Member Webinar - Is Your Brand AI-Ready? How Generative Engine Optimization (G.E.O.) Is Reshaping Traveler Search & Discovery

Join Destination DC & Miles Partnership for a deep dive into how AI is changing travel discovery, marketing performance and brand visibility.  
You will:

• Explore research from Mindtrip about how travelers use AI in the discovery and booking journey.


• Look at Miles' own findings and measurable impacts to see what tools are delivering results and where hype is outpacing reality.


• Learn about practical frameworks for assessing whether AI platforms are surfacing your brand accurately, and the steps to take when they aren't.

Who Should Attend:

• Web administrators responsible for online updates.


• Any members making financial decisions surrounding S.E.O. and G.E.O..


• Any professional looking to upskill their knowledge in a rapidly changing field.