Find out where DC has been in the news this month and what's new with the marketing team.
Destination DC's (DDC) marketing and communications strategy supports economic development through tourism by reaching potential visitors and inspiring them to travel to the nation’s capital. The current cross-channel promotional efforts are focused on fall travel across editorial and content development.
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Media Coverage
Domestic
Travel + Leisure lists DC among its best places to travel in March and U.S. News & World Report declares DC the top American city for affordable family vacations. Following a three-week stay, Bloomberg publishes its comprehensive “Two-Night Minimum” guide, highlighting the city’s culture, diversity and culinary scene. Forbes features DC’s year-long approach to the 250th and lists luxury hotel packages, AARP outlines how visitors can commemorate DC250 year-round and Frommers features the blockbuster new attractions. Afar spotlights DC as the birthplace of Black History Month, while FOX 5 digs into important local history, with segments on Frederick Douglass, Benjamin Banneker and Black Broadway.
International
Greece’s Travel Daily News features 28 DEI Business Fellows while Germany highlights the Downtown BID world record kiss under the mistletoe. The UK’s Herald features 17 sports-aligned members across the city and India’s Daily Brunch touts DC’s recent accolade as the safest and most inclusive LGBTQ+ honeymoon destination in the U.S. Brazil’s Turismo SA features America 250 celebrations while Correio Brasiliense covers free art museums in the city. Mexico’s The Happening includes the National Museum of Natural History among the world’s most important anthropology museums.
Trade
Trade supports press outreach for Global Marketplace, as seen in Trade Show News Network, as well as coverage in Travel and Tour World, Conference & Meetings World and Exhibitor. The Walter E. Washington Convention Center is showcased in venue articles in Convention South and Mid-Atlantic Events magazine. Skift Meetings highlights the member cities and value of the Best Cities Global Alliance.
Marketing Highlights
As part of DDC's campaign with Helloworld Travel, a leading Australian integrated travel company, the global marketing team has secured a two-page print advertorial in the national Australian magazine Travel + Luxury, which has a reach of 648,000 readers. The piece highlights DC as a four-season destination along with packages to drive bookings to the nation's capital.
Social Highlights
Leisure
Popular Leisure Content
- Top post: Like a Local: Guide to Cherry Blossom Season in DC 🌸
- Our “We The People” video series continued, spotlighting DC residents Maria Goyanes and Sandra Jowers-Barber
- Followers honored DC’s beloved Stumpy and shared their cherry blossom photos from past years
Popular Industry Content
- Top post: Global Marketplace Recap
- We celebrated #DestinationsProfessionalsDay and shared our Hospitality & Tourism Job Board