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Welcome China - Washington, DC’s official certification program and guide to attracting the Chinese travel and tourism market

Welcome China Program

Destination DC’s Welcome China Program is DC’s gateway for working with the Chinese travel and tourism market. The program is open to all DDC members to learn about the best practices in the Chinese market. Not a member? Learn more about membership.



  1. To help DC attractions, hotels, restaurants, retailers, etc. prepare to welcome Chinese visitors.
  2. To help Chinese tour operators identify partners who are best suited to provide service to their clients.

Cost: Free to Destination DC members.



  • Priority access to opportunities in the Chinese market, including familiarization tours, sales missions and marketing promotions
  • Preferred supplier for all China-focused leisure and MICE operators
  • Access to free market resources, including training and market updates
  • Free promotion on Destination DC’s Chinese social media platforms: WeChat, Weibo and Little Red Book (Xiao Hong Shu)
  • Use of our logo to identify yourself as a certified “Welcome China” member

Your Commitments:

All Welcome China members effectively commit to:

  • Keep Chinese visitors top of mind and continue to improve their offerings and services for this market
  • Educate their staff about the Welcome China Program and ensure they are familiar with Chinese culture and etiquette
  • Keep up to date with major trends in the Chinese outbound tourism market
  • Share key insights from their experience working with the Chinese market with Destination DC

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