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To Be Creative and Innovative in the 21st Century, You Will Need to Think and Act Like a Startup

Robert J. Bies, Ph.D.

Boost creativity and innovation to meet the demands of the 21st century



Robert J. Bies

Professor of Management, McDonough School of Business, Georgetown University


Key Takeaways:

  • Increase the number of “collisions”—have more face-to-face encounters with your clients and customers—ask for their ideas and use some their ideas
  • Focus on creating “WOW” experiences for your clients and customers
  • Look for ideas everywhere—inside and outside of your organization—and around the world
  • Focus on continual innovation, not instant perfection
  • Celebrate the innovation successes—and share the stories of teamwork and resilience!
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