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DDC partners with Metropolitan Washington Airports Authority to secure and support new nonstop air service from key international markets, while also kicking off the spring season with various family-friendly sporting events.
DDC partners with Metropolitan Washington Airports Authority to secure and support new nonstop air service from key international markets, kicks off spring advertising and welcomes new digital signage at the Walter E. Washington Convention Center.
New Direct Nonstop Air Service from Key International Markets
Washington, DC will see new nonstop air service from key international markets including China and India. The city will work with Metropolitan Washington Airports Authority and collaborate with the various airways to promote the new air lift options, including:
El Salvador via Volaris (May 2018)
Edinburgh, Scotland via United Airlines (seasonal, May 23 to Oct. 4, 2018)
London Stansted Airport/Primera Air (August 2018)
- Hong Kong on Cathay Pacific (September 2018)
Mizuno Capitol Hill Volleyball Classic Welcomed Two Teams from Puerto Rico
The Mizuno Capitol Hill Volleyball Classic returned to DC Feb. 17-19, 2018, hosting 968 teams, including two from Puerto Rico. With over 12,000 female athletes and 35,000 spectators inside the Walter E. Washington Convention Center, the event and its sports marketplace generated an economic impact of $15.2 million for Washington, DC.
New Developments in Digital Signage System at the Walter E. Washington Convention Center
The Walter E. Washington Convention Center continues to grow its digital signage system with 140 HDTVs and a new technology feature, virtual reality, which uses 360-degree and 3D imagery, allowing you to preview your experience inside the venue before booking. With various offerings such as webcasting, skywalk displays, ballroom identification banners and more, sponsorship utilization is key for meeting planners. New developments coming this spring include a rotunda video marquee, Metro video wall, and east and west digital salon flags.
Kicking-Off Spring 2018 Family-Friendly Sporting Events
DC’s 2018 calendar of family-friendly sporting events features Rock and Roll Marathon (March 10); 2018 Atlantic 10 Men’s Basketball Championship (March 7-11); Washington Nationals opening day (April 5); Cherry Blossom Ten Mile Run (April 8); the third annual DC Bike Ride (May 19) and the opening of Audi Field, home of DC United season kick-off (Summer 2018) in addition to the late season NBA and NHL that drive city revenue. MLB All-Star Week will be held in the nation’s capital for the first time in nearly 50 years from July 13-17.
DDC’s spring advertising campaign entails rich media mobile interaction along with custom email blasts. The campaign is in-market now through April in the New York and Philadelphia markets, and includes a media mix of broadcast, cable TV spots and print, as well as out-of-home posters on Amtrak trains covering the Northeast region.
DDC Welcomes Rebecca Doser as Media Relations Manager, Trade
In January, Rebecca Doser was brought on to the Marketing and Communications team for DDC as the new media relations manager, trade. Doser will work to increase Washington, DC’s coverage in convention and travel industry publications in this new media relations position focused on trade opportunities and can be reached at rebecca.doser [at] destinationdc.com.
For more information, please contact our communications team.