Destination DC (DDC) hosted its annual Marketing Outlook Meeting on Aug. 28 at the spectacular Andrew W. Mellon Auditorium, where we revealed the new 2019 advertising campaign, “Discover the Real DC.” A special thank you to our fantastic speakers and sponsors, as well as the 578 attendees who helped us share great news about Washington, DC visitation. In 2017, DC saw 22.8 million visitors total, a new record. If you missed anything from the meeting, head over to the Member Extranet for key materials, including the presentations and campaign preview video.
As a follow up to the meeting, DDC hosts in-depth Department Dish webinars, which I highly encourage you to check out. Claire Carlin, vice president of partnerships and alliances, will host a webinar at 11 a.m. tomorrow (register here). Theresa Belpulsi, vice president of tourism, sports and visitor services, will host at 11 a.m. on Sept. 18 (register here), while Robin McClain, senior vice president of marketing and communications, will lead one at 11 a.m. on Sept. 20 (register here) and Melissa Riley, vice president of convention sales and services, will host one at 1 p.m. on Sept. 27 (register here). If you miss the live webinars, a recorded version of each will be available within 24 hours on the extranet.
Congratulations to our Washington Mystics on making their first ever WNBA Finals. We’ll be cheering them on as they take on the Seattle Storm tonight at EagleBank Arena in Fairfax, Va. at 8 p.m.
With fall on the way, we’ve outfitted washington.org with content to help visitors build a great seasonal itinerary, including events, deals and plenty of arts and culture. Our Official Visitors Guide for the fall and winter will be in-market (350,000 copies distributed) and online on Sept. 18.
Read on for more information about current events and programs, recent media coverage and more.
Elliott L. Ferguson, II
President & CEO, Destination DC