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Walter e Washington Convention Center DC

Convention Sales and Services


DOMESTIC CONVENTION SALES: Promotions, Sales Calls, Trade Shows and Events

The sales team once again focused on a proactive engagement plan for client outreach, with an emphasis on personalized touchpoints, program restructuring and rebooking, and customer engagement. The team tracked over 30 presentations, virtual client sales calls and in-person meetings throughout July Highlights include: 

  • Bruhan Maharashtra Mandal
  • HelmsBriscoe
  • National Urban League
  • NetApp

Destination International (DI) Annual Convention
July 19-22, 2022; Toronto, Canada 
DDC Staff Attended: Melissa Riley, Dianna Waldroup, Bill Adams
Destinations International is the definitive resource for professional development and destination management. DI’s Annual meeting was an opportunity to connect peers and thought leaders from inside and outside the industry.


Reston Herndon Meeting Planners (RHMP) Summer Camp 2022
July 25, 2022; Herndon, VA
DDC Staff Attended: Jenna Wiese, Priscilla Alvarez 
The annual Summer Camp was a one-day educational event and tradeshow that targeted the local Northern Virginia meeting planner community. Roundtables featured small group conversations around specific topics, case challenges and lessons learned from peers. DDC hosted a table in the industry showcase area to engage with planners in attendance and sponsored a breakout session. 
DDC targeted the following customers: 

  • Air Line Pilots Association, International 
  • National Automobile Dealers Association 
  • National Contract Management Association


New York Sales Mission (New York PCMA Summer Social+ Meeting Professionals International (MPI) Greater New York Chapter (GNY) Kalahari Golf Outing)
July 26-28, 2022; New York, NY 
DDC Staff Attended: Bill Adams, John Sklencar, Jared Kolleh
Co-Ops: Washington Hilton & CSI DMC
DDC focused on corporate accounts and select association accounts. The team attended the New York Professional Convention Management Association (PCMA)’s second in-person networking event since COVID-19. DDC also sponsored the MPI GNY Golf Outing’s Pre-Golf reception and connected with clients at the MPI GNY Kalahari Golf Outing, the most attended MPI GNY event each year.
DDC targeted the following customers: 

  • Delinea
  • Fintech Nexus
  • HelmsBriscoe
  • Hope and Serenity Recovery Community Center
  • Modern Language Association
  • The National Basketball Association (NBA)
  • The Opal Group


Site Visits

American Society for Radiation Oncology

  • Definite: Sept.27-30, 2024
  • 7,500 peak rooms; 38,100 total room nights
  • 12,500 attendees
  • Multiple venues


INTERNATIONAL CONVENTION SALES: Sales Calls, Bid Development, Strategic Programming, Familiarization Tours and Site Visits

Programming, Familiarization Tours and Site Visits

With a continued focus on proactive client outreach, personalized touchpoints and international bid development, the team engaged prospect accounts and tentative leads throughout the month of July. Highlights include: 

  • CAPA - Centre for Aviation
  • International Myeloma Society
  • International Papillomavirus Society
  • Katoen Natie
  • Steering Committee for World Congress of Pediatric Cardiology and Cardiac Surgery

United Kingdom MICE Sales Mission 
July 25-29, 2022; London, United Kingdom and surrounding areas
DDC Staff Attended: Melissa Riley, Tara Miller
DDC held seven targeted client events were held as part of a sales mission throughout London, Leicester, Manchester, Oxfordshire and Brighton in order to reach agency, corporate, association and commercial conference planners throughout the UK. DDC and our member co-op—Linder Global Events—reached over 50 customers who were inspired by the opportunities in Washington, DC for purposeful meetings and monumental incentive programs. 
DDC targeted the following customers: 

  • ALM Global
  • American Express Meetings & Events – United Kingdom
  • BNP Paribas
  • Clarity
  • DRPG
  • FCM Meetings & Events
  • Hubspot
  • Jack Morton
  • Principal Global Events
  • Reed & Mackay
  • WRG
  • White & Case
  • Xsem


Site Visits

Steering Committee for World Congress of Pediatric Cardiology and Cardiac Surgery

  • Definite: Aug. 27-30, 2023
  • 3,400 peak rooms; 17,450 total room nights
  • 4,500 attendees
  • Multiple venues


Upcoming Activities:

Domestic Convention Sales

  • Connect Marketplace (Aug. 8-10, 2022; Detroit, MI)
  • Washington DC Local Client Baseball Event (Aug.17, 2022; Washington, DC) 
  • Philadelphia Sales Mission (Aug.23-24, 2022; Philadelphia, PA) 
  • Concert at Ravinia Music Festival and sales mission (Aug. 28-30, 2022; Chicago, IL) 
  • Maritz-Next & (Aug. 30-Sept. 2, 2022; Tampa, FL)
  • Southeast Mission (Sept. 2022; Atlanta, GA)
  • DC Family Event (Sept. 2022; Washington, DC)
  • Chicago Family Event (Sept. 2022; Chicago, IL)

International Convention Sales

  • IBTM Americas and World Meetings Forum (Aug. 24-Sept 1, 2022; Mexico City & Los Cabos, Mexico)
  • Professional Convention Management Association Convening EMEA (Sept. 28-30, 2022; Vienna, Austria) 


DDC has seen losses of more than $674 million in cancellations from 76 large-scale events and impactful groups. Out of the 76, 37 were set to actualize in 2020 to the tune of $373 million. Thirty-two 2021 events with a combined $269 million economic impact have been canceled. Seven 2022 events with a combined $32 million economic impact have been canceled. The $674 million loss does not account for meetings held inside hotels and leisure groups.


Check out the full Destination DC Member News to learn more about what's going on this month.

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