Find out where DC has been in the news this month and what's new with the marketing team.
Destination DC's (DDC) marketing and communications strategy supports economic development through tourism by reaching potential visitors and inspiring them to travel to the nation’s capital. The current cross-channel promotional efforts are focused on fall travel across editorial and content development.
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Media Coverage
Domestic
USA Today, The Washington Post, The Points Guy, Yahoo, Parade, Afar and Southern Living are among the major outlets to showcase the beauty of spring in DC. Axios celebrates the arrival of seasonal teas, while Global Traveler and Washingtonian list hotel packages. AARP, U.S. News & World Report, USA Today (p. 16) and more than 145 outlets from around the country preview citywide plans and themes for DC250, while The Washington Post outlines ways for locals to join the commemoration. Following a hosted trip, Artful Living publishes a beautiful guide to the city. NBC 4 and DC News Now discuss the economic impact of the blossoms and March Madness.
International
Meade Atkeson’s interview about U.S. hotels reaches 21 countries across Europe, Asia, Africa and South America. Germany showcases DC250 programming, while Australia shares Marriott Bonvoy's DC250 packages. Mexico’s Vive USA and Invertour, along with Brazil’s Correio Braziliense and Catraca Livre, cover all things spring in DC. Mexico’s Monchi Time spotlights a speakeasy pop-up, while Vive USA includes DC250 among its must-sees in the United States for 2026.
Trade
Trade supported press outreach for the National Cherry Blossom Festival with coverage in Travel and Tour World, Travel Daily Media and Global Traveler. More than 100 members, DC250 and wellness were highlighted in Convention South's Event Planners' Guide to DC. Interviews with Elliott and Melissa focus on NEXTDC, DEI and the importance of destination marketing. DDC's third annual Sustainability Summit was featured in USAE, Conference & Meetings World and Exhibitor.
Marketing Highlights
As part of DDC's campaign with Helloworld Travel, a leading Australian integrated travel company, the global marketing team has secured a two-page print advertorial in the national Australian magazine Travel + Luxury, which has a reach of 648,000 readers. The piece highlights DC as a four-season destination along with packages to drive bookings to the nation's capital.
Social Highlights
Leisure
Popular Leisure Content
- Top post: Save the Date for These Spring Events 🌸
- Our “We The People” video series continued, spotlighting DC residents Adrian Ferguson and Manuel Cuellar
- Followers loved our Know Before You Go Guide to the National Cherry Blossom Festival and Like a Local: The Ultimate Guide to Celebrating Cherry Blossom Season
Popular Industry Content